lububu出租生意火了：一天租金80元三天起租 多用于婚礼

Core Viewpoint - The rental market for Labubu figures has surged as the supply from Pop Mart increases, leading to a decrease in scalper prices and a growing interest in renting these collectibles for events and social media content [2][7][15]. Group 1: Market Trends - Labubu has become a popular collectible, suitable for photography and social media, prompting consumers to opt for rentals over purchases to reduce costs [7]. - The rental prices for Labubu figures range from 30 to 80 yuan per day, with various sellers offering services on platforms like Xianyu [2][7]. - Since June, the transaction volume for Labubu rentals has doubled compared to May, with search volume increasing tenfold [15]. Group 2: Consumer Behavior - Consumers are increasingly renting Labubu figures for events like weddings, as they are not essential items and can take up space if purchased [7]. - A consumer noted that in February, acquiring a Labubu figure required paying a premium, which is now less common due to increased supply [7]. Group 3: Sales Projections - The sales revenue for Labubu's THE MONSTERS series is projected to reach 3 billion yuan in 2024, with expectations to grow to 14 billion yuan by 2027 [16]. - Morgan Stanley forecasts a 152% year-on-year growth in overseas sales by 2025, with a compound annual growth rate of 42% from 2025 to 2027, accounting for 65% of total sales by 2027 [16].