Core Insights - Meta has announced a partnership with Oakley to launch AI-powered smart glasses, marking a significant move in the wearable technology sector following the Ray-Ban Meta smart glasses [1][3] - The new "Oakley Meta HSTN" smart glasses will feature hands-free HD camera, open-ear speakers, waterproof capabilities, and integrated Meta AI technology, enhancing the user experience [3] Product Details - The limited edition Oakley Meta HSTN smart glasses will be available for pre-order starting July 11, priced at $499, with additional styles set to launch later this summer starting at $399 [3] - The product line will initially be available in North America, Australia, and select European countries, with plans to expand to Mexico, India, and the UAE by the end of the year [3] Market Strategy - The Oakley Meta HSTN smart glasses will debut at major sporting events such as Fanatics Fest and UFC International Fight Week, showcasing the product's athletic and technological appeal [3] - The competition in the smart glasses market is intensifying, with Snap announcing plans to release its own smart glasses named Specs next year, and Google also exploring this sector [3]
Meta 携手 Oakley 推出 AI 智能眼镜