Unilever(UK)(US:UL) Zhong Guo Shi Pin Wang·2025-06-21 15:45Core Insights - The "2025 Chinese Cuisine Pioneer Alliance Ceremony" was held in Shanghai, featuring 166 master chefs and industry leaders, emphasizing the fusion of Chinese culinary culture and business innovation [1][4][29] - The event marked the second anniversary of the Chinese Cuisine Pioneer Alliance, highlighting the industry's recovery, digital transformation, and globalization opportunities, while also addressing cost challenges and diverse consumer demands [4][12] Industry Trends - The event showcased four future trends in the restaurant industry, focusing on localization and tangible integration, with innovative dishes presented by humanoid robots, reflecting the endless possibilities of Chinese cuisine [15][18] - The ceremony emphasized the importance of culinary skill transmission and industry empowerment, with discussions on the essence of Chinese cooking techniques and the need for chefs to adapt to modern consumer demands [18][21][25] Company Initiatives - Unilever Food Solutions aims to support chefs by providing tailored solutions and fostering creativity in culinary and business operations, reinforcing their commitment to the culinary industry [26][28] - The company has established five R&D kitchens in major Chinese cities and employs a team of nearly 100 culinary consultants to enhance the sustainable development of the restaurant industry [28]