

Core Insights - The LABUBU IP has gained immense popularity, leading to high resale prices and difficulties for collectors to purchase at retail prices [1] - Bubble Mart has successfully developed multiple IPs, with four generating over 1 billion yuan in annual revenue [1][2] Group 1: LABUBU Popularity and Market Dynamics - LABUBU's popularity has resulted in a significant increase in resale prices, with tickets for its pop-up store selling for 2400 yuan and initial figures being resold at over 20 times their original price [1] - The high resale prices have discouraged some long-time collectors, who express concerns about the authenticity of products and the excessive premiums charged by resellers [1] Group 2: Financial Performance of IPs - In 2024, MOLLY achieved a revenue of 2.09 billion yuan, marking a year-on-year growth of 105.2% [2] - SKULLPANDA generated 1.31 billion yuan in revenue, reflecting a year-on-year increase of 27.7% [2] - CRYBABY reported a remarkable revenue of 1.16 billion yuan, with a staggering year-on-year growth of 1537.2%, making it one of the fastest-growing new IPs to surpass 1 billion yuan in sales [2]