Core Insights - The article discusses the IPO prospectus of Cao Cao Travel, a ride-hailing platform incubated by Geely Group, highlighting its operational scale, market position, and financial performance [5][16][20]. Company Overview - Cao Cao Travel operates in 136 cities in China and is projected to achieve a total transaction value (GTV) of RMB 170 billion by the end of 2024, capturing a market share of 5.4% [5][16]. - The company has deployed over 34,000 customized vehicles across 31 cities, making it the largest fleet of its kind in China [17][48]. Market Opportunities - The Chinese ride-hailing market is expected to grow from RMB 344.4 billion in 2024 to RMB 804.2 billion by 2029, with a compound annual growth rate (CAGR) of 17% [8][43]. - The penetration rate of ride-hailing services is currently at 4.3%, indicating significant growth potential as the market matures [20][43]. Financial Performance - Revenue is projected to increase from RMB 76 billion in 2022 to RMB 147 billion in 2024, driven by growth in order volume and average order value (AOV) [8][38]. - The gross margin is expected to improve from -4.4% in 2022 to 8.1% in 2024, with operating cash flow turning positive starting in 2023 [8][53]. Competitive Landscape - The ride-hailing industry is highly concentrated, with the largest player holding a market share of 70.4%. Cao Cao Travel aims to differentiate itself through customized services and collaboration with Geely's ecosystem [8][22]. - The company faces challenges such as high debt levels, driver and passenger retention pressures, and regulatory compliance [8][22]. Future Strategy - Cao Cao Travel plans to enhance service standards, upgrade its fleet of customized vehicles, expand its geographical coverage, and invest in autonomous driving technology [6][29]. - The company aims to leverage partnerships with local operators to facilitate expansion into new cities while maintaining a light-asset model [45][56]. Fundraising and Use of Proceeds - The IPO involves issuing 44.18 million shares, with 10% allocated for Hong Kong public offering at a price of HKD 41.94 per share [8]. - The proceeds will be allocated as follows: 19% for vehicle service solutions, 18% for upgrading customized vehicles, 17% for autonomous driving technology, 16% for expanding city coverage, 20% for debt repayment, and 10% for working capital [8].
曹操出行招股说明书（附下载）