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2025北京国际文旅消费博览会落幕,三天到场观众超10万人次
Xin Jing Bao·2025-06-22 14:24

Core Insights - The 2025 Beijing International Cultural and Tourism Consumption Expo was held from June 20 to 22, showcasing a significant increase in participation and attendance compared to the previous year [1] Group 1: Event Overview - The expo featured 505 exhibitors, a 38% increase year-on-year, and attracted 103,000 attendees, marking a 40% rise from last year [1] - The event included participation from 22 countries and 39 international exhibitors, representing a 95% increase from the previous year [2] Group 2: Cultural Products and Innovations - New cultural products launched at the expo included items inspired by traditional Chinese art, such as the Palace Museum's "Thousand Miles of Rivers and Mountains" lamp and various tea sets [2] - The "You Auspicious" series of cultural products, designed by the Jixiang Grand Theatre, gained popularity among fans, featuring collectible and wearable items [2] Group 3: Performance Projects - The Beijing Municipal Bureau of Culture and Tourism introduced 49 key resident performance projects during the expo, covering categories such as drama, music, and acrobatics [3] - Notable performances included over 1,000 shows of the classic comedy "The Count of Ulong Mountain," generating over 100 million yuan in ticket sales [3] Group 4: Business Transactions - The expo facilitated a hotel and travel agency cooperation meeting, resulting in an intended transaction value of 22.45 million yuan [5] - On-site transactions reached 211 million yuan over three days, reflecting a 23% increase compared to the previous year, indicating strong market vitality in cultural tourism consumption [5]