3 6 Ke·2025-06-24 04:24Core Viewpoint - In the era of stock economy, cost reduction and efficiency improvement are the main themes for companies, but many lack a systematic methodology and often fall into the trap of focusing on trivial matters instead of key issues [1][9] Group 1: Importance of First Efficiency Indicator - The first efficiency indicator for a company should be identified based on the largest expenditure or the most capital-intensive area [3][5] - For internet companies like Alibaba, the largest expense is human resources, making "human efficiency" their first efficiency indicator [4][5] - Different industries have different first efficiency indicators; for retail, it is often "坪效" (revenue per square meter) due to high rental costs [6][7] Group 2: Definition and Calculation of 坪效 - 坪效 is calculated as total revenue divided by total area of the store [7] - If a coffee shop has a daily revenue of 8000 yuan and an area of 100 square meters, its 坪效 is 80 yuan [7] - Companies must monitor 坪效 closely, especially if rent constitutes a significant portion of their costs [8] Group 3: Setting the First Efficiency Indicator - Once the first efficiency indicator is identified, companies should establish a good standard for it [12] - Three methods to set the first efficiency indicator include comparing current performance with past performance, comparing internal departments, and comparing with industry peers [13][25] Group 4: Comparison Methods - The first method involves comparing current performance with past performance to ensure continuous improvement [14][16] - The second method involves comparing departments within the company, using the second-best performing department as a benchmark [18][20][24] - The third method involves comparing with industry peers to ensure the company is the most efficient in its sector [25][28] Group 5: Conclusion - In the stock economy era, competition among companies ultimately boils down to efficiency, and identifying the first efficiency indicator is crucial [29]