Aurora Mobile's Board of Directors Approves Investment in Digital Assets

Core Viewpoint - Aurora Mobile Limited has approved a strategic initiative to invest up to 20% of its cash and cash equivalents in cryptocurrencies and other digital assets, reflecting its commitment to innovative treasury practices and long-term value creation for shareholders [1][2]. Group 1: Strategic Initiative - The company will allocate up to 20% of its cash and cash equivalents to digital assets, including Bitcoin, Ethereum, Solana, SUI, and other tokens [1]. - This initiative aims to modernize treasury management practices while maintaining ample liquidity for operational needs [2]. - The investment in digital assets is seen as a measured step towards enhancing portfolio diversification and aligning with technological advancements in global finance [6]. Group 2: Business Operations - The new investment strategy will not impact core business operations or capital allocation for growth initiatives [3]. - Aurora Mobile remains committed to its primary business strategy, focusing on global market expansion and AI empowerment [3]. Group 3: Company Background - Founded in 2011, Aurora Mobile is a leading provider of customer engagement and marketing technology services in China, specializing in stable and efficient messaging services [3]. - The company has developed solutions such as Cloud Messaging and Cloud Marketing to assist enterprises in achieving omnichannel customer reach and interaction [3].