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Netflix Expands Ad Business: Is it the Next Revenue Pillar?
NetflixNetflix(US:NFLX) ZACKS·2025-06-24 18:00

Key Takeaways NFLX launched its in-house ad tech, Netflix Ads Suite, to offer personalized, low-load ad experiences. New partnerships with DV360, The Trade Desk and Yahoo DSP aim to simplify Netflix ad buying. NFLX expects ad revenues to double by fiscal 2025 and reach $9 billion by the end of fiscal 2030.Netflix’s (NFLX) advertising business has been gaining momentum with the launch of its proprietary in-house ad-tech platform, the Netflix Ads Suite. This supply-side platform offers advertisers greater c ...