Core Viewpoint - The company, Huanlejia, is facing declining revenue and net profit, prompting it to invest in a coconut processing project in Indonesia to seek new growth opportunities [1][7]. Financial Performance - In Q1 2025, Huanlejia reported revenue of 449 million yuan, a year-on-year decrease of 18.52%, and a net profit of 34.25 million yuan, down 58.27% [2][12]. - For the year 2024, the company achieved revenue of 1.855 billion yuan, a decline of 3.53%, and a net profit of 147 million yuan, down 47.06% [9]. - The revenue from coconut juice products in 2024 decreased by 3.66%, while the revenue from canned fruit products fell by 11.51% [9]. Investment Project - Huanlejia plans to invest up to 21 million USD (approximately 151 million yuan) in a coconut processing project in Indonesia, with an internal rate of return of 39.08% and a payback period of 3.51 years [2][5][4]. - The project will involve the establishment of a wholly-owned subsidiary in Indonesia and aims to produce coconut-related products, including fresh coconut juice and coconut water [5][6]. Cost Structure and Expenses - In 2024, the company's gross margin was 34%, down from 38.75% the previous year, attributed to changes in product structure and the expansion into lower-margin channels [10]. - Sales expenses for 2024 reached 293 million yuan, an increase of 23.29%, driven by higher promotional and advertising costs [11]. - Research and development expenses were 480,220 yuan in 2024, accounting for only 0.26% of revenue, despite a year-on-year increase of 41.98% [11].
欢乐家首季营收降18.5%研发费占0.15% 拟投1.5亿建海外椰子加工项目谋出路