贝瑞德：在中国，建新大众

Core Insights - The article highlights the strategic shift of Volkswagen Group in China under the leadership of Berndt, emphasizing the importance of investing in the Chinese market as a future-oriented decision [2][7][9] Group 1: Leadership and Background - Berndt has been with Volkswagen for 32 years, holding various key positions before becoming the Chairman and CEO of Volkswagen Group China in August 2022 [3] - Under Berndt's leadership, Volkswagen China is undergoing a significant transformation to adapt to the challenges posed by the electric and smart vehicle market [3][4] Group 2: Strategic Initiatives - Volkswagen Group has implemented the "In China, For China" strategy to better meet local customer demands and enhance business resilience [4] - The establishment of the Volkswagen China Technology Company (VCTC) in Hefei, with an investment of approximately €1 billion, aims to shorten the development cycle of new products and technologies by about 30% [4][5] - By 2027, Volkswagen China plans to launch around 20 new energy vehicle models, and by 2030, it aims to offer approximately 30 pure electric vehicles in the Chinese market [7] Group 3: Collaborations and Partnerships - Volkswagen has formed partnerships with various companies, including Horizon and Xpeng Motors, to accelerate the development of advanced driving assistance and smart connectivity systems [6] - The company has deepened its collaboration with FAW Group and SAIC Group to strengthen its position in both fuel and new energy vehicle markets [6] Group 4: Market Position and Future Outlook - Volkswagen is focusing on building a complete local ecosystem and collaborating with both old and new partners to adapt to the rapidly changing automotive landscape in China [7][9] - The company recognizes the competitive nature of the Chinese market, with around 130 automotive brands, and emphasizes the need for continuous investment in new technologies to maintain market competitiveness [8]