Core Viewpoint - The strategic renaming of the company to "盈新发展" (Winnovation) reflects its commitment to deepening its presence in the cultural tourism industry and signals a shift in its business strategy and core philosophy [1][2] Group 1: Strategic Focus - The company aims to leverage its platform advantages and resource integration to enhance its operations in cultural tourism, spatial ecological operations, and the integration of cultural, tourism, and medical sectors [1] - The company plans to capitalize on favorable conditions for mergers and acquisitions in the cultural tourism sector, focusing on low-cost expansion and acquiring quality projects [1] - The new name signifies a clearer business positioning and development direction for the company, aligning with national strategies and market trends [1] Group 2: Future Development Plans - The company is committed to a strategic framework of "real estate stabilization, cultural tourism cultivation, and technological expansion," aiming to build a collaborative ecosystem of "real estate—cultural tourism—technology" [1] - The company’s future development strategy is set to accelerate its transformation towards becoming a comprehensive cultural tourism operation group and a national strategic innovation platform operator [1][2] - The name change is expected to facilitate the company's strategic transition and upgrade towards its future development plan of "real estate + cultural tourism + technology" [2]
新华联正式更名盈新发展 战略转型向“新”而行