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天好中国第一季度营收超3亿元
Bei Ke Cai Jing·2025-06-25 11:46

Core Insights - Tims China reported a total revenue of 300.7 million yuan and a system sales of 376.3 million yuan for Q1 2025, with self-operated stores contributing 17.15 million yuan, representing a contribution rate of 6.7%, a year-on-year increase of 5.9% [1][2] - The total number of Tims China stores reached 1,024, including 569 self-operated and 455 franchised stores, covering 84 cities nationwide [1] - The brand's registered membership reached 25.15 million, a year-on-year growth of 25.7%, with an average of over 24,500 members per store [1] Financial Performance - The costs and expenses for self-operated stores decreased by 19% compared to Q1 2024, with food and packaging costs down by 24.6%, rent and property management fees reduced by 12.9%, and other operating expenses decreased by 25.6% [2] - Marketing expenses at the headquarters level decreased by 11.8% due to the expanding brand influence [2] - The adjusted EBITDA loss was significantly reduced by nearly 50%, indicating improved profitability [2] Strategic Initiatives - The introduction of the "Light Lunch Box" product line aims to strengthen the "Coffee + Warm Food" differentiation advantage, driving system sales growth and enhancing store efficiency [2] - The company is focusing on franchise strategies to consolidate scale advantages while achieving organic growth in profitability [2] - Tims China plans to leverage the recovery in consumer spending to further advance its franchise strategy and ensure sustainable growth [2]