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Ren Min Ri Bao·2025-06-25 22:21

Core Insights - The article highlights the growth of the Hanfu industry in Cao County, Shandong, which has become a significant production and sales base for Hanfu in China [4] Industry Overview - Cao County has over 2,700 Hanfu enterprises and more than 15,000 online stores, employing nearly 100,000 people in the Hanfu sector [4] - The projected annual sales revenue for the Hanfu industry in 2024 is approximately 12 billion yuan [4] Business Development - The Hanfu industry in Cao County has developed a complete industrial chain that includes original research and development, design and production, copyright protection, cutting and pattern making, embroidery and printing, exhibition, and online marketing [4] - The industry is transitioning towards scale, branding, and high-end development, showcasing Chinese clothing culture both domestically and internationally [4]