Core Viewpoint - Apple is planning to adjust its App Store rules in response to a €500 million fine imposed by EU regulators, aiming to demonstrate goodwill and prevent future penalties [1][3] Group 1: Regulatory Actions - Apple is set to submit a new proposal to the EU by June 26, which will ease restrictions for third-party developers, allowing them to direct users outside of Apple's ecosystem for software purchases [1] - The proposal comes after weeks of intense negotiations between Apple and EU regulators, and it aims to help Apple avoid additional penalties for non-compliance with the Digital Markets Act [1][3] - In April, both Apple and Meta were found in violation of the Digital Markets Act, with Apple receiving a €500 million fine and Meta facing a €200 million fine for its "pay or agree" ad-free service on Instagram and Facebook [3] Group 2: Apple's Response and Legal Actions - Apple has expressed strong opposition to the EU's fine, claiming discrimination and an attempt to force the company to open its core technologies for free [3] - The company plans to appeal the €500 million fine in the Luxembourg court [1] - In the past, Apple has faced significant fines from the EU, including an €1.8 billion penalty for anti-competitive practices against music streaming competitors [3] Group 3: EU's Broader Regulatory Landscape - The EU has been actively enforcing antitrust regulations against major tech companies, with notable fines including over $8 billion against Alphabet and a demand for Apple to repay €13 billion in taxes to Ireland [3] - The EU has also compelled Amazon to modify its e-commerce platform rules and is investigating Microsoft's Teams software for potential antitrust violations [3]
苹果拟调整App Store规则向欧盟示好 避免因反垄断再遭处罚