槟榔品牌“碰瓷”超豪车企，宾利紧急下场澄清

Core Viewpoint - Bentley has clarified that it has no association with the co-branded betel nut gift box launched by "Hecheng Tianxia," emphasizing that the product and related activities were not authorized or recognized by the Bentley brand [1][3]. Group 1: Bentley's Response - Bentley stated that the co-branded product and related activities are not affiliated with the brand or its authorized dealers in China [1]. - The brand reserves the right to take legal action to protect its legitimate rights and interests due to unauthorized use of its branding [7]. Group 2: Hecheng Tianxia's Marketing Strategy - Hecheng Tianxia has previously collaborated with luxury brands such as Rolls-Royce, Mercedes-Benz Maybach, and Porsche for promotional events [5]. - The marketing campaign for the Bentley collaboration included actors dressed as historical figures, which sparked public debate regarding the appropriateness of the partnership [3]. Group 3: Regulatory Context of Betel Nut - Betel nut has been classified as a Group 1 carcinogen by the World Health Organization, with significant links to oral cancer cases [7][8]. - Recent regulations in China have restricted the sale and advertising of betel nut products, with specific prohibitions on their classification as food and advertising [8].