Core Insights - Epermarket is launching a four-week e-commerce promotion for European olives from June 13 to July 10, featuring various olive products and exclusive offers to engage Chinese consumers in Mediterranean flavors [1][2]. Group 1: Promotion Details - The promotion includes a "1 yuan surprise olive flash sale" where selected olive products will be available at a limited price of 1 yuan [2]. - There will be a limited-time discount of 15%-20% on selected regular and stuffed olive series, enhancing the value of each purchase [2]. - A flavor combination pack will be offered, allowing consumers to sample multiple olive flavors, creating a personalized summer olive platter [2]. Group 2: Product Benefits - European olives are rich in monounsaturated fatty acids, vitamin E, and antioxidants, promoting cardiovascular health and aligning with modern dietary preferences for tasty and healthy food [2]. - They can be used in various culinary applications, such as refreshing cocktails with sparkling water, as key ingredients in Mediterranean salads, or creatively incorporated into Chinese dishes [2]. Group 3: Marketing and Outreach - Epermarket's app and mini-program will feature a dedicated section for the European olive promotion, catering to both loyal customers and new consumers [5]. - The European olive project will also engage in a series of online and offline activities targeting professionals and consumers in the food and beverage industry, including exhibitions and restaurant promotions, with promotional efforts on social media platforms like Weibo, Douyin, Xiaohongshu, and Douguo [6].
欧洲橄榄电商推广活动盛夏启幕,Epermarket邀您共享地中海风味之旅
Zhong Guo Shi Pin Wang·2025-06-26 15:45