Core Viewpoint - American Rebel Holdings, Inc. announces its return as the official beer sponsor of the 2025 Country Stampede Music Festival, highlighting its growth and commitment to American values through its products and events [1][3]. Sponsorship and Event Details - American Rebel Light Beer will be featured prominently at the Country Stampede Music Festival, with a dedicated Party Pit for fans to enjoy the beer and performances [2]. - The festival will include Jumbotron commercials and immersive brand experiences, enhancing visibility and engagement with attendees [2]. Company Growth and Financial Performance - The company reported $11.4 million in revenue for 2024, driven by a surge in e-commerce and a national advertising campaign [3]. - American Rebel Light Beer is now available for direct-to-consumer shipping in over 40 states and has expanded physical distribution in 13 states [3][4]. Product Information - American Rebel Light Beer is marketed as a premium domestic light lager with approximately 100 calories, 3.2 carbohydrates, and 4.3% alcohol content per 12 oz serving, emphasizing its natural ingredients and balanced lifestyle appeal [7]. - The beer is positioned as a celebration of freedom and quality, appealing to consumers who value these attributes [5][6]. Brand Identity and Market Position - American Rebel Holdings operates as a consumer brand company rooted in American values, expanding its footprint across lifestyle, beverage, and digital commerce sectors [3][10]. - The company has transitioned from its original focus on branded safes and personal security products to the beverage industry, reflecting a strategic shift in its business model [10].
American Rebel Returns to Country Stampede Music Festival as Official Beer Sponsor, Celebrating Explosive Growth and Patriotic Momentum