Core Viewpoint - Yantai Zhenhua Supermarket New World store has officially reopened after a major renovation aimed at enhancing customer experience through improved space, product offerings, and services [1][2]. Group 1: Store Renovation and Offerings - The renovation included significant adjustments to the store layout, creating a more comfortable environment with better quality assurance and more affordable prices [2][9]. - New self-operated projects introduced include Zhenhua Bakery, Zhenhua Noodles, and Zhenhua Delicacies, with the bakery area covering approximately 500 square meters [2][5]. - The bakery offers a variety of products, including customizable birthday cakes made with animal cream and various types of bread, such as Japanese, French, and German styles [2][5]. - The noodle section features dishes inspired by Henan and Beijing flavors, with popular items like old-style steamed buns and red sugar date cakes [2][5]. Group 2: Food Safety and Quality Assurance - The supermarket has a dedicated food safety organizational structure, with safety supervisors at both headquarters and individual stores responsible for monitoring the entire supply chain [5][7]. - High-quality ingredients are emphasized, with French flour, New Zealand butter, and Belgian chocolate used in bakery products, ensuring a commitment to quality [7][9]. - Fresh meat for the delicacies comes from certified suppliers, with inspection reports available to guarantee safety [7][9]. Group 3: Customer Experience and Promotions - The store has lowered shelf heights for better visibility and enhanced customer shopping experience, with increased promotional signage and sampling areas [9]. - From June 27 to June 29, the store is offering significant discounts, including buy-one-get-one-free on freshly baked bread and birthday cakes, as well as 20% off on noodles and 8.8% off on delicacies [9]. - The renovation reflects the company's commitment to high-quality development and enhancing consumer experience, integrating local sentiment into product details [9].
消费体验升级!烟台振华超市新天地店三大自营美食项目亮相