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欧盟警告:若Meta(META.US)“付费或同意”模式调整未达标准 或面临每日罚款
Meta PlatformsMeta Platforms(US:META) 智通财经网·2025-06-27 13:13

Core Viewpoint - The European Union has warned that Meta may face daily fines starting later this month if adjustments to its controversial "pay or consent" model do not meet EU standards [1][2] Group 1: Regulatory Actions - The "pay or consent" model requires users to either agree to data collection for free access to Meta's apps or pay to avoid data sharing, launched in 2023 on Facebook and Instagram in Europe [1] - The EU Commission previously fined Meta €200 million (approximately $234 million) for violating the Digital Markets Act (DMA), with potential daily fines up to 5% of the company's global daily revenue for non-compliance [1] - Despite Meta's adjustments in 2024 to limit personal data usage, EU regulators remain skeptical about the adequacy of these changes [1] Group 2: Company Response - Meta has accused the EU Commission of changing rules and discriminating against the company, asserting that the choice between an ad-free subscription service and a free ad-supported service should be a legitimate business model for all companies in Europe [2] - The EU regulatory body rejected Meta's discrimination claims, stating that the DMA applies to all large digital companies operating in the EU, regardless of their registration or ownership [2]