深圳市酒协呼吁酒厂主动减速降价丨封面观酒

Group 1 - The Shenzhen Wine Association organized a meeting to urge manufacturers to reduce prices and slow down production to alleviate pressure on distributors and help them cope with market risks [1][3]. - The association emphasized the need for manufacturers to shift from aggressive growth strategies to a focus on sustainable, high-quality growth, setting realistic development goals [4][8]. - There has been a prevalent issue of price inversion in the white liquor market, where many products are sold at prices lower than their factory prices, raising concerns about the sustainability of distributors [5]. Group 2 - Distributors are encouraged to adopt proactive marketing strategies, eliminate unsold inventory, and focus on meeting the needs of a broader consumer base, particularly targeting younger demographics [6][7]. - The association highlighted the importance of maintaining market order by addressing issues like channel diversion and providing technical and policy support to distributors [5][6]. - The current market conditions present a challenge for manufacturers, who must navigate the transition from growth to potential decline while ensuring they remain competitive [8].