“夏燃黄浦·全时精彩”2025“上海之夏”国际消费季黄浦区活动启动

Core Perspective - The Huangpu District is launching the "2025 Shanghai Summer" International Consumption Season to enhance its status as an international consumption center, aiming to attract and expand external consumer spending through diverse cultural and commercial activities [1][4]. Group 1: Event Highlights - The "2025 Shanghai Summer" International Consumption Season will feature a series of themed activities, including the "Summer Fun" and "Summer Sales" events, with significant participation from local enterprises [3]. - Key activities include the "Summer Show," a 60th-anniversary Ultraman exhibition, and various cultural festivals, all designed to create a vibrant shopping and entertainment atmosphere in Huangpu [3][4]. - The district will also host the City Walk Pro Shanghai Urban Experience Season, focusing on lifestyle trends popularized by social media platforms like Xiaohongshu [4]. Group 2: Consumer Engagement Strategies - Huangpu District plans to enhance consumer experiences by integrating travel, culture, and commerce, aiming to meet diverse consumer needs and stimulate summer spending [4][5]. - The district will implement marketing campaigns centered around themes like "Trendy Gathering," "Haipai Style," and "Night Enjoyment," particularly during peak travel seasons [5]. - Services such as tax refunds for departing tourists, multilingual support, and luggage storage will be improved to create a welcoming environment for international visitors [5].