Workflow
B站发布最新用户数据,平均年龄26岁

Group 1: User and Revenue Data - Bilibili has maintained strong user retention with a 90% retention rate for users over 15 years, and the average user age is 26 years [1] - In Q1 of this year, the platform reported 107 million daily active users and 368 million monthly active users, with over 70% coverage in universities and 82% in 985 universities [1] - The number of users logging in for more than 360 days a year reached 16 million, a 60% year-on-year increase, while 26 million users logged in for 30 days a month, a 30% increase [1] Group 2: Creator Income and Commercialization - In 2024, over 3.1 million creators on the platform earned income, with a 28% increase in average monthly commercial orders and a 122% increase in average monthly income [1] - Despite a strong community and young user base, Bilibili's commercialization has been lacking, with a notable improvement in Q3 2024, achieving a net profit of 240 million yuan, marking the first quarterly profit since its listing [2] - The platform is focusing on "interest e-commerce" and has upgraded its merchant management platform to "Bilibili Small Shop," allowing users to purchase directly or redirect to external platforms like Taobao [2]