Core Viewpoint - VIPtutor's new Chinese language education brand, "Xueyu Chinese Literacy," has appointed renowned author and Mao Dun Literature Prize winner Mai Jia as its brand ambassador, aiming to enhance Chinese language education for children aged 6-12 through innovative teaching methods and a focus on comprehensive literacy development [1][4][15]. Group 1: Brand and Leadership - "Xueyu Chinese Literacy" is a product of VIPtutor's seven years of experience in Chinese education, focusing on innovative teaching models to improve children's language skills [4][5]. - Mai Jia, a highly influential contemporary Chinese author, has received international acclaim for his works, which have been translated into 33 languages, making him one of the most translated Chinese authors [3][4]. - The collaboration with Mai Jia is expected to leverage his literary insights to address challenges in Chinese language learning for children [29][30]. Group 2: Educational Model and Curriculum - The brand introduces the "IPO Chinese Teaching Model," which emphasizes a closed-loop learning approach consisting of Input (deep reading), Processing (thinking construction), and Output (self-expression) [9][12][14]. - The curriculum is designed to tackle three major challenges in current elementary Chinese education: superficial reading, formulaic writing, and cultural disconnection [7][8]. - The teaching methods include the "Four-Dimensional Intensive Reading Method" and "Writing Thinking Map Method," aimed at fostering deep reading and creative writing skills [10][14]. Group 3: Teaching Team and Methodology - The teaching team comprises experienced educators with advanced degrees, focusing on personalized instruction and engaging teaching methods to stimulate students' interest and potential [16]. - The curriculum is structured into six levels, addressing different learning characteristics of grades 1-6, and includes three main components: classics, reading, and writing [23]. - The interactive classroom design incorporates gamification and diverse engagement methods, resulting in high student retention and significant academic improvement [19][21][24]. Group 4: Educational Goals and Impact - The program aims to enhance students' language application abilities, optimize reading comprehension, improve writing skills, and build a solid foundation in literature and culture [24][26][27]. - The collaboration with Mai Jia is positioned to guide Chinese elementary education towards achieving academic success, critical thinking, and cultural depth [29][30].
官宣!茅盾文学奖得主麦家担任学语中文素养品牌推荐官!
Cai Fu Zai Xian·2025-06-30 02:27