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浙江因地制宜发展民宿经济,促进乡村旅游发展—— 特色民宿焕活美丽乡村(探访)
Ren Min Ri Bao·2025-06-30 21:55

Core Insights - The central government has proposed the development of courtyard economy, forest economy, and homestay economy to promote rural tourism and revitalization [1] - Personalized homestays have become a popular choice for young travelers, with Zhejiang province having over 20,000 licensed homestays and generating more than 10 billion yuan in revenue last year [1] Group 1: Homestay Industry Development - The homestay economy in Zhejiang is being tailored to local conditions, injecting new momentum into rural tourism [1] - In Deqing County, there are over 4,000 homestay managers, with a national vocational standard for homestay managers established last year [3] - Deqing's 846 homestays are expected to receive over 8.9 million visitors and generate more than 3 billion yuan in revenue in 2024 [3] Group 2: Service Enhancement and Training - Homestay managers like Yan Chuanbo focus on providing personalized services, including itinerary planning and local recommendations [2] - A training center in Deqing has trained over 17,000 individuals since its establishment in 2021, enhancing the skills of homestay managers [2] Group 3: Diverse Business Models - In Tonglu County, the integration of various business models, such as yoga studios and art galleries, has created a vibrant atmosphere in villages like Shishe [4][5] - Shishe village has 32 homestays and has attracted over 40 creative professionals, contributing to a diverse economic landscape [5] Group 4: Economic Impact - The homestay industry in Tonglu County is projected to generate 553 million yuan in revenue in 2024, significantly contributing to local income [6] - The collective income of Shishe, Luchu, and Maoping villages is expected to reach 5.45 million yuan, with over 300 homestays and 2.49 million annual visitors [5][6]