钟睒睒投资椰子水上市大赚，首富又回来了？

Core Viewpoint - Zhong Shanshan, known as the "Mineral Water King," has made significant investments in coconut water and collagen products, indicating a strategic shift towards health and wellness sectors amidst fluctuating fortunes in his previous ventures [2][3][4]. Investment in IF Coconut Water - Zhong Shanshan invested in IF Coconut Water, which debuted on the Hong Kong Stock Exchange with a 58% increase on its first day, leading to a paper profit of over 18 million HKD within three days [2][4][6]. - The company primarily targets the Chinese market, with 92.4% of its sales coming from there, showcasing a strong alignment with consumer health trends [7]. Investment in Jinbo Biotechnology - Zhong also invested 3.4 billion CNY in Jinbo Biotechnology, a company specializing in high-margin collagen beauty products, achieving a gross margin of 92% [8][10]. - Following the investment, Zhong became the second-largest shareholder, controlling 10.58% of the company, which is positioned for future growth and potential listing on major stock exchanges [10][11]. Business Strategy and Empire - Zhong's business strategy is characterized by a diversified portfolio that includes health products, functional beverages, and biotechnology, aiming to create a "big health empire" [11][12]. - His investment approach is marked by a focus on long-term, controllable projects rather than speculative ventures, emphasizing the importance of sustainable profitability [14][22]. Historical Context and Personal Background - Zhong Shanshan's rise to wealth began with the establishment of Yangshengtang, focusing on health products, followed by the launch of Nongfu Spring, which capitalized on the growing demand for natural bottled water [18][19]. - His background as a self-made entrepreneur, starting from humble beginnings, has shaped his pragmatic approach to business and investment [15][20]. Conclusion - Zhong Shanshan's ability to rebound from financial setbacks is attributed to his consistent focus on viable products and markets, rather than fleeting trends, positioning him as a resilient figure in the investment landscape [20][21].