Google promotes ‘AI Mode' on home page 'Doodle'

Group 1 - Google promoted its latest AI search product, "AI Mode," using the Google Doodle, which is considered the company's most valuable digital real estate [1] - The promotion included an animated image on Google's Chrome browser landing pages and home page, which directs users to AI Mode and features a share button [2] - This initiative is part of Google's strategy to increase user exposure to its AI features in response to competition from AI startups like OpenAI, Anthropic, and Perplexity AI [3]