分红险“限高令”部分解除？比拼保险公司真实投资实力的时刻来了！

Core Viewpoint - The new regulatory guidelines issued by the National Financial Supervision Administration aim to enhance the sustainability of dividend insurance and protect consumer rights while allowing stronger insurance companies to potentially exceed the previously set limits on dividend payouts [2][3][4]. Group 1: Regulatory Guidelines - Insurance companies must adhere to the pricing mechanism requirements and carefully determine annual dividend levels based on asset allocation and actual investment returns [3][5]. - Companies are required to establish a dynamic management mechanism for dividend levels and ensure that any proposed increases in dividends are well-justified [5][6]. - The new rules allow companies with strong investment capabilities and high regulatory ratings to exceed the "limit" on dividend payouts, provided they can substantiate the necessity, reasonableness, and sustainability of the proposed levels [4][7]. Group 2: Conditions for Higher Dividends - Six scenarios are outlined where companies can propose higher dividend levels, including exceeding the average investment return of the past three years and having a regulatory rating of 1-3 while proposing dividends above 3.2% [4][5]. - Companies with dividend accounts established for less than three years must justify proposed dividend levels that exceed the industry average financial return of 3.2% [5][8]. - The guidelines emphasize the importance of maintaining positive special reserves in dividend accounts to avoid negative impacts on financial stability [5][8]. Group 3: Industry Implications - The new regulations are expected to improve the dividend payout rates for 2024, enhancing confidence among sales personnel and promoting a transformation in the dividend insurance sector [8][9]. - The guidelines provide valuable insights for selecting dividend insurance products, helping to mitigate excessive competition in raising dividend levels [8].