Workflow
工业美学“硬核气质”出圈释放文旅新空间 全新体验激活消费活力
Yang Shi Wang·2025-07-02 05:31

Group 1 - The core viewpoint of the article highlights the rising popularity of industrial tourism, transforming factories into attractive destinations for visitors to experience industrial culture and charm [2][5]. - Industrial tourism connects industrial production with tourism consumption, providing new experiences for visitors while generating tangible economic benefits for companies [7][12]. - The industrial tourism sector has significant growth potential, with global industrial tourism accounting for 10% to 15% of total tourism revenue, while China's market share is less than 5% [12]. Group 2 - A food company in Shanghai is hosting student tours, allowing them to learn about cheese history and participate in pizza-making, showcasing the interactive nature of industrial tourism [4]. - Jiangnan Shipyard has received over 180,000 visitors since launching its industrial tourism program in 2019, with an average daily flow of around 500 visitors during peak summer periods [6]. - The appeal of industrial tourism stems from public curiosity about advanced technology and automated production, moving away from traditional production line perceptions [11].