Core Insights - The article discusses the increasing reliance on AI technology in the college admission process in China, particularly for high school students filling out their college applications after the national college entrance examination [1][6][11] - Major internet companies like Quark, Baidu, and Tencent are providing free AI-assisted services to help students and parents navigate the complex college application landscape, emphasizing the importance of information equity [5][13] Group 1: AI in College Admission - AI technology is bridging the information gap in college admissions, providing valuable insights and support to students, especially in rural areas where access to information is limited [6][7] - Quark has significantly increased its computational resources, reportedly by 100 times compared to the previous year, to handle the surge in demand for college application reports [3][4] - The AI tools developed by these companies can analyze vast amounts of data, including student preferences and academic performance, to generate tailored application suggestions [9][10] Group 2: Market Dynamics and User Engagement - Over the past seven years, Quark has served more than 120 million students and parents, with over 50% of users coming from third-tier cities and below, highlighting the demand for quality information in underdeveloped regions [7] - The article notes that AI tools can address 80% of standardized needs in the application process, but human experts remain essential for nuanced decision-making and emotional support [11][12] - The ongoing free services provided by these tech giants reflect a strategic move to build user loyalty and engagement within the young demographic of college applicants [13][14]
调度算力鏖战高考志愿,互联网大厂为少年指路
2 1 Shi Ji Jing Ji Bao Dao·2025-07-02 06:50