雷军,回应一切!YU7车主,超50%用苹果手机

Core Insights - Xiaomi's Yu7 achieved remarkable sales, with 200,000 orders in just 3 minutes and 289,000 orders in one hour, marking a significant milestone in China's automotive industry [1] Group 1: Sales Performance - The Yu7's sales performance is highlighted by the rapid accumulation of orders, indicating strong market demand [1] - The average age of Yu7 customers is around 33 years, which is three years older than the SU7 customers [3] - The proportion of female car owners for Yu7 is 30%, which is 4.5% higher than that of SU7 during its initial sales period [3] Group 2: Customer Demographics - Among Yu7 owners, 52.4% are Apple users, which is 4.4% higher than the SU7 [4] - The preferred colors for female owners are flowing gold and sunset purple, while male owners prefer deep sea blue and Cambrian gray [3] Group 3: Market Strategy and Challenges - Xiaomi is committed to better supporting the Apple ecosystem in its vehicles, aiming to enhance the user experience for iPhone users [4] - The company addressed concerns regarding order cancellations, explaining that a 7-day return policy is standard in the industry, with a 3-day hesitation period [4] - Xiaomi plans to establish a presence in the Nürburgring area, renting a 2,780 square meter office to further its automotive development [4] Group 4: Future Plans - Xiaomi aims to prioritize domestic deliveries due to high demand, with plans to consider exports around 2027 [4]

雷军,回应一切!YU7车主,超50%用苹果手机 - Reportify