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波司登(03998.HK):暖冬下FY25稳健增长 利润增速优于收入
Ge Long Hui·2025-07-02 19:10

Core Viewpoint - The company reported a solid financial performance for the fiscal year 2024/25, with revenue and net profit growth driven by product innovation and channel upgrades, despite challenges in certain segments [1][5]. Financial Performance - The company achieved a revenue of 25.902 billion yuan, an increase of 11.6% year-on-year [1] - The net profit attributable to shareholders was 3.514 billion yuan, up 14.3% year-on-year [1] - The overall gross margin was 57.3%, down 2.3 percentage points, while the net profit margin reached 13.6%, up 0.4 percentage points [1] Brand Performance - The main brand, Bosideng, generated revenue of 21.668 billion yuan, reflecting an 11.0% increase, accounting for 83.7% of total revenue [1] - The gross margin for the brand was 63.4%, down 1.6 percentage points, influenced by rising raw material costs and lower margins from new product categories [1] - The Snow Flying brand reported revenue of 2.206 billion yuan, a 9.2% increase, focusing on high-cost performance down jackets [2] - The Ice Cleansing brand saw a revenue decline of 12.9% to 127 million yuan, indicating ongoing adjustments [2] Channel Development - The company optimized its channel structure, with a net increase of 253 retail outlets, bringing the total to 3,470 [2] - Online sales reached 7.575 billion yuan, a 9.3% increase, with online revenue from the main brand accounting for 34.5% of its total revenue [2] OEM and Other Business Segments - The OEM business grew significantly, achieving revenue of 3.373 billion yuan, up 26.4%, while the women's wear segment faced challenges with a 20.6% revenue decline [3] - The diversified clothing business saw a slight increase of 2.8% to 209 million yuan, driven by stable growth in school uniform sales [3] Cost Management and Efficiency - The overall gross margin decreased by 2.3 percentage points to 57.3%, primarily due to the faster growth of lower-margin OEM business compared to branded products [4] - The sales expense ratio decreased by 1.8 percentage points to 32.9%, reflecting improved operational efficiency [4] - The company maintained healthy inventory turnover with a total inventory of 3.951 billion yuan and a turnover period of 118 days [4] Future Outlook - The company expects continued growth in net profit for FY2026, FY2027, and FY2028, with projected figures of 3.91 billion, 4.35 billion, and 4.78 billion yuan respectively, reflecting year-on-year growth rates of 11%, 11%, and 10% [5]