2025“上海之夏”国际消费季明晚启动

Core Points - The 2025 "Shanghai Summer" International Consumption Season will launch with over 300 summer activities, showcasing Shanghai's vibrancy and charm [1] - The event aims to attract global travelers with various themed activities and experiences, including LEGO World Fun Festival and Shanghai Disney Resort summer events [1][2] - The initiative includes a focus on enhancing the experience for international visitors, with upgraded services and products tailored to their needs [3][4] Group 1 - The event will feature 10 flagship activities and "6+N" city-customized events, promoting a diverse range of experiences [1] - Shanghai's 16 districts will create unique themed activities, such as the "BE NEW FRIENDS" fashion consumption season and a "fireworks + drone" night show [2] - The previous year's event saw a 42.2% increase in foreign visitor numbers and a 68.2% rise in foreign card spending [3] Group 2 - The 2025 season will introduce a new "Shanghai Pass" city card, offering integrated discounts on transportation, tourism, shopping, and dining [4] - Shanghai has increased the number of tax refund stores to 1,391, nearly doubling from the previous year, and established centralized refund points across the city [4] - New multilingual services and apps have been launched to facilitate international travelers, enhancing their overall experience in Shanghai [3]