雷军直播回应小米YU7订单质疑和友商“截胡”

Core Insights - Xiaomi's Yu7 vehicle received strong market response with over 200,000 pre-orders in just 3 minutes and 240,000 within 18 hours of launch [1] - CEO Lei Jun addressed concerns regarding the pre-order data, clarifying that the statistics align with industry standards and that the cancellation rate for Yu7 is low compared to other models [1] - Competitors have attempted to intercept Yu7 orders using misleading sales tactics, which Lei Jun criticized, emphasizing the importance of focusing on product strengths rather than disparaging competitors [1] Pre-order Data - The Yu7 achieved over 200,000 pre-orders in 3 minutes and 240,000 within 18 hours, indicating strong consumer interest [1] - Lei Jun stated that the cancellation rate for Yu7 is less than 15% of the total orders, which is significantly lower than the transfer orders for other models [1][2] - The decision not to disclose the 24-hour lock order data was made to avoid unnecessary speculation and discussion [1] User Demographics - The average age of Yu7 owners is approximately 33 years, which is three years older than SU7 owners [2] - Female ownership of Yu7 stands at 30%, which is 4.5% higher than the SU7 during its initial sales period [2] - Among Yu7 owners, 52.4% are iPhone users, which is 4.4% higher than the SU7 [2] Future Plans - Lei Jun indicated that due to high domestic demand, Xiaomi will focus on fulfilling local orders before considering international expansion, which may occur around 2027 [2]