消费帮扶事业开辟新场景，“家乡味道体验中心”全国首店亮相罗湖商圈

Core Insights - The "Hometown Flavor Experience Center" has opened its first national store in Shenzhen's Luohu Dongmen area, aiming to establish a sustainable new model for consumer assistance by launching the "2025 Shenzhen Consumer Assistance Product Marketing and Cultural Design Competition" [1][5] Group 1 - The opening event was attended by officials from the Shenzhen Rural Revitalization and Cooperation Exchange Bureau, Luohu District Government, and representatives from various industries, channels, and design sectors across the country [1] - A significant highlight of the event was the signing of the "Industry Covenant," which aims to streamline the entire supply chain from the origin of assistance products to the consumer end, creating an efficient collaborative ecosystem that integrates procurement, exhibition, logistics, and online promotion [3] - The strategic location of the "Hometown Flavor Experience Center" in the traditional core business district of Dongmen is intended to leverage the area's substantial foot traffic and historical significance, exploring a new consumption model that combines experience, cultural tourism, and public welfare [5] Group 2 - The center is designed to provide a continuous showcase and stable sales channel for high-quality agricultural specialty products from across the country, contributing positively to regional coordinated development and rural industry revitalization [5] - The competition will engage top domestic design talents and professional institutions, driving design innovation to enhance the added value and market competitiveness of assistance products through brand building and cultural empowerment [3]