Bei Jing Shang Bao·2025-07-03 14:00Core Insights - BYD leads the new energy vehicle market with a total sales of 2.146 million units in the first half of the year, significantly outpacing competitors [2][3] - The competition among major automakers is intensifying, with a focus on achieving over one million units in sales to be considered among the top players [2][4] Group 1: Sales Performance - BYD's sales reached 2.146 million units, marking a 208.64% year-on-year increase from 1.863 million units in 2022 [3] - SAIC Group reported sales of 2.053 million units, a 12.35% increase year-on-year, with over 1.24 million units sold by SAIC Volkswagen and SAIC-GM Wuling [3][4] - Geely's sales reached 1.409 million units, a 47% increase, with pure electric vehicle sales exceeding 510,000 units, up 173% [4] - Changan Automobile achieved sales of 1.355 million units, a 1.59% increase, while Chery Group reported 1.26 million units sold [4] Group 2: Market Strategies - Automakers are intensifying their product and technology offerings to compete with BYD, particularly in the 60,000 to 300,000 yuan price range [5] - Changan's Avita brand launched the Avita 06 model targeting the sub-300,000 yuan market, directly competing with BYD's Han model [5] - Geely introduced the Galaxy Star 8 at a starting price of 115,800 yuan, expanding its offerings in the competitive price segment [5] Group 3: Technological Advancements - The competition in intelligent driving technology is heating up, with BYD launching the "Tian Shen Zhi Yan" system for lower-priced models [6][7] - Chery and Geely are also enhancing their smart driving solutions, with Chery's "Hunting Eagle Smart Driving" and Geely's "Qian Li Hao Han" systems [6][7] Group 4: International Expansion - BYD's overseas sales reached over 470,000 units in the first half of the year, with a 229.8% increase in June alone [8] - SAIC Group's overseas sales and exports reached 494,000 units, a 1.27% increase year-on-year [9] - Chery's exports exceeded 550,000 units, contributing 44% to its total sales, highlighting the importance of international markets for growth [10]