Sou Hu Cai Jing·2025-07-04 04:16Core Insights - Baidu has launched its generative dialogue product "Wenxin Yiyan," which aims to enhance user search experience by integrating AI capabilities into its existing services [1][4] - The search interface has been significantly upgraded to an "intelligent box" that supports various input methods and personalized services, marking a transformative change in search functionality [1][3] - The search results page now features structured content presentation, combining text, images, and videos to provide a richer user experience [3][4] Industry Context - The search industry is facing challenges from the rise of social/content search and AI search, which have changed user behavior and expectations [4][6] - Platforms like Xiaohongshu and Douyin are enhancing their search functionalities, indicating a shift towards user-generated content (UGC) and active information seeking [4][6] - Baidu's strategy includes integrating third-party content and services into its AI framework, aiming for seamless information access and efficient service delivery [6]