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面对两个CEO职位,奥博穆必须选择其中一个吗?
Zhong Guo Qi Che Bao Wang·2025-07-04 11:00

Group 1 - The dual CEO model of overseeing both Volkswagen and Porsche is seen as a strategic advantage for the company, although there are discussions about whether the CEO should focus on one position [2][8] - Volkswagen has maintained a market share of 10.1% in the global automotive market, ranking second only to Toyota, despite facing increasing competition and changing consumer demands [3][4] - The European automotive market is shrinking, with rising consumer preferences for environmentally friendly and smart vehicles, posing challenges for Volkswagen [4][6] Group 2 - Porsche is experiencing strong performance in certain markets, particularly in North America, but faces challenges in others due to market competition and changing consumer trends [6][7] - The transition to electric vehicles is a significant challenge for both Volkswagen and Porsche, requiring substantial investment and strategic adjustments [7][9] - The decision of whether to continue as dual CEO or choose one position will significantly impact the future direction of both Volkswagen and Porsche [9][10]