TENCENT(HK:00700) Guang Zhou Ri Bao·2025-07-04 14:33Core Insights - The "2025 Summer Minor Protection Special Action" has been officially launched by Tencent Games to enhance the protection of minors in online gaming, building on previous regulations and focusing on family education and behavior management systems [2] - Since the implementation of the "830 New Regulations" in 2021, the gaming industry has seen a sustained reduction in gaming time and spending among minors, highlighting the increasing responsibility of families in protecting minors [2] - A recent survey revealed that 73.8% of parents are aware that their children have used adult accounts to bypass gaming regulations, with 81.6% of these instances occurring with parental consent, often justified as a reward [2] Group 1: Challenges in Parental Management - Current challenges in preventing gaming addiction primarily stem from parental management, including gray areas in family account management and the common practice of shared accounts between parents and children [3] - Many parents lack refined tools for managing their children's gaming activities, which complicates the enforcement of gaming regulations [3] Group 2: New Features for Parental Control - Tencent has introduced two new features: "Game Temporary Switch" and "Parent Self-Distributed Facial Recognition" to assist parents in managing gaming accounts [5] - The "Game Temporary Switch" allows parents to set temporary gaming time limits on their accounts, providing flexibility in managing gaming behavior [5] - The "Parent Self-Distributed Facial Recognition" feature enables parents to control access to their accounts discreetly, helping to avoid direct conflict with their children [7] Group 3: Continuous Improvement in Family Management - Tencent has been exploring family management solutions since 2017, launching the Tencent Growth Guardian as the first comprehensive solution for "healthy internet use for minors" [7] - Over the years, Tencent has introduced various features to address the issue of minors using adult accounts, with the recent additions enhancing the coverage of parental control scenarios [7] - To support parents with limited internet skills, Tencent has expanded its support services, including a "Parent Counter" for one-on-one video guidance and live streaming sessions to help parents customize gaming control plans [7]