7月起，四大“降价潮”来了：有人偷着乐，有人更焦虑！

Economic Overview - Starting from 2025, China's economy is entering a deflationary cycle, with the Consumer Price Index (CPI) expected to decline by 0.1% year-on-year in the first half of 2025 [1] - The deflationary environment is causing anxiety among businesses and job seekers due to a sluggish consumer market and rising unemployment [1] Price Decline Trends - Housing Market: Housing prices are projected to continue declining, with significant drops observed in both second and first-tier cities. For instance, in Shanghai, housing prices fell from over 96,000 yuan per square meter in 2021 to over 65,000 yuan per square meter by the first half of 2025, representing a decline of over 30% [5] - Automobile Industry: The automotive market is experiencing substantial price reductions, with mid-range vehicles seeing price cuts of 15,000 to 20,000 yuan, and luxury imports dropping nearly 100,000 yuan. This trend is expected to persist due to decreased middle-class income and increased competition from new energy vehicles [7] - Small Appliances: A price drop of 10-15% is anticipated in small appliances such as air fryers and washing machines, driven by rapid product turnover and stagnant consumer income growth [9] - Pork Prices: Pork prices have fallen below 20 yuan per kilogram, currently ranging from 16 to 17 yuan, nearly halving from previous years. This decline is attributed to oversupply in the market and changing consumer preferences towards leaner meats [11] Consumer Impact - The deflationary cycle presents both advantages and disadvantages. While consumers may benefit from increased purchasing power and lower prices, industries and workers face heightened anxiety due to reduced demand and potential job losses [11]