Core Viewpoint - The article discusses the emergence of AI-generated content in various creative fields, highlighting how AI is transforming the landscape of music, film, and live streaming, allowing creators to generate income with less effort and expertise [1][17]. Group 1: AI in Music - AI has enabled the creation of music without the need for traditional skills, as exemplified by the band The Velvet Sundown, which gained over 550,000 listeners within a month using AI-generated music [5]. - The rise of AI "ghost bands" indicates a shift towards music democratization, where anyone can produce music using AI tools, regardless of their musical background [6][19]. Group 2: AI in Film - Asteria, a company led by filmmaker Bryn Mooser, is working on refining AI for video production, allowing for more control and creativity by training models based on individual projects [8]. - The use of AI in filmmaking can significantly reduce production costs to between $10 million and $20 million, making it more accessible for emerging filmmakers [9]. Group 3: AI in Live Streaming - AI digital avatars, such as the one created for Luo Yonghao, can outperform human hosts in live streaming, achieving sales of 50 million yuan in just 26 minutes [12]. - AI tools are lowering the barriers for ordinary individuals to engage in live streaming, allowing them to create content without the need for on-camera presence [10][16]. Group 4: AI in Personal Interaction - The AI company OhChat offers a "digital twin" service that allows celebrities to create AI versions of themselves for personal interaction with fans, generating income that can surpass their real-life earnings [14]. - AI is changing the nature of emotional engagement between creators and their audience, as AI avatars can provide personalized interactions without fatigue or neglect [15][16]. Group 5: The Future of Creation - The article raises questions about whether individuals are truly becoming creators or merely consumers of AI-generated content, as the creative process becomes more automated and less reliant on human input [18][20]. - The shift towards AI-generated content is not a simple liberation for creators but introduces new rules and challenges in visibility and engagement within the digital landscape [18].
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Hu Xiu·2025-07-05 05:51