找准促消费惠民生的金融支点（财经观）

Core Viewpoint - The financial sector aims to boost consumption by focusing on serving the real economy and improving people's livelihoods, integrating consumption promotion with benefits for the public [1][2]. Group 1: Financial Support for Consumption - A comprehensive "roadmap" has been issued by the People's Bank of China and six other departments, proposing 19 key measures to enhance the foundational role of consumption in economic development [1]. - The roadmap targets both consumer demand and supply, supporting the provision of high-quality and affordable financial products and services for consumers, while also increasing financial supply through credit, bonds, and equity for businesses in the consumption sector [1][2]. Group 2: Enhancing Consumer Experience and Capacity - The policy aims to optimize consumer experience and enhance consumption capacity by conducting promotional activities, improving payment services, and strengthening consumer rights protection [2]. - Financial services accessibility has improved, and there is a focus on expanding coverage to key groups such as new citizens, offering tailored products and services to meet their financial needs during urban settlement and entrepreneurship [2]. Group 3: Balancing Growth and Risk - While lowering barriers to consumption through financial products and services, it is crucial to maintain a safety net for livelihoods, ensuring that financial institutions balance growth with risk management [3]. - The financial sector is encouraged to inject stronger momentum into consumption by adhering to the principle of serving the real economy and focusing on the aspirations and confidence of consumers [3].