Core Viewpoint - The new project "Future of Zhonghai" in Zhu Xinzhuang, Changping, is positioned as a significant offering by Zhonghai, with a focus on high pricing and limited housing supply [2][31][35] Group 1: Project Overview - The project received its pre-sale permit on June 30, 2025, and was officially announced on July 1, 2025, indicating a well-prepared launch [2] - It consists of 342 residential units across 6 buildings, with a focus on affordable housing [4][33] - The average selling price is set at 70,000 yuan per square meter, marking a new high for Changping [5][31] Group 2: Housing Details - The project features four types of housing, primarily aimed at first-time buyers, including 109㎡ and 129㎡ units [4][11] - The 342 units include various configurations, with the highest price for a 105㎡ unit reaching 73,725 yuan per square meter [7][10] - The project includes a mix of high-rise and low-rise buildings, with a total construction area of 60,400 square meters [33] Group 3: Competitive Analysis - The pricing strategy of 70,000 yuan per square meter is seen as ambitious compared to nearby projects, which average around 62,000 yuan per square meter [31][36] - The project is located near a subway station, which may support its pricing strategy despite concerns about the actual living space efficiency [36] - The project includes additional community facilities, such as a sports center, which may enhance its attractiveness [36]
昌平楼市,单价冲击7万幻影
Sou Hu Cai Jing·2025-07-07 02:26