从“冬季爆款”到“四季常青” 科技点亮“反季玩冰雪”赋能夏日新消费

Group 1 - The article highlights the unique experience of indoor skiing and ice sculpture creation during summer, showcasing how these activities transcend seasonal limitations [1][8][24] - The increase in summer visitors to skiing facilities is noted, particularly after Harbin hosts the 9th Asian Winter Games in 2025, indicating a growing interest in winter sports year-round [7][24] - Ice sculptors work in a controlled environment, maintaining a temperature below zero, while adapting to the extreme temperature differences when transitioning between indoor and outdoor settings [12][14] Group 2 - The Dream Ice and Snow Museum spans 23,000 square meters and features thousands of ice sculptures, with ongoing updates and repairs to the exhibits [11][14] - Young ice sculptors from Harbin Normal University are being trained by experienced artisans, ensuring the continuity and evolution of ice sculpture artistry [19][22] - The integration of technology, such as 3D projections and interactive lighting, is transforming traditional ice sculpture displays into year-round attractions, enhancing their appeal [22][24]