中国特供车搁置、FSD难落地，特斯拉在华走下坡路了

Core Viewpoint - Tesla is facing increasing challenges in the Chinese market, which is crucial for its global operations, as local competitors gain popularity and market share, leading to a decline in Tesla's sales and market presence [1][5][6]. Group 1: Market Dynamics - Tesla's market share in China has dropped from 11% in early 2021 to 4% by May 2023, while competitors like BYD hold approximately 29% of the market [7]. - In May 2023, Tesla's sales in China were just under 40,000 units, a 30% decrease year-over-year, contrasting with a 28% growth in the overall Chinese electric vehicle market [6][7]. Group 2: Consumer Preferences - Chinese consumers find Tesla's models increasingly unappealing, citing a lack of innovative features compared to local brands, which offer advanced functionalities like large screens and integrated entertainment systems [1][3]. - A former Tesla owner switched to a Xiaomi electric vehicle, highlighting the perception that Tesla has become "boring" and lacks revolutionary features [8]. Group 3: Technological Challenges - Tesla's Full Self-Driving (FSD) system has not received full regulatory approval in China, hindering its competitive edge in the autonomous driving sector [2][9]. - Local competitors have developed advanced driver-assistance technologies at lower prices, further challenging Tesla's market position [9][10]. Group 4: Strategic Responses - Tesla plans to introduce a lower-cost version of the Model Y SUV by 2026 to boost sales, but there are concerns that without significant price reductions, these models may struggle against local competitors [5][4]. - The company has attempted to adapt by offering popular local applications, but the overall number of available applications remains limited compared to local brands [3]. Group 5: Future Outlook - Experts suggest that Tesla's path in China may become increasingly difficult as local companies rise, drawing parallels to past experiences of American firms in the Chinese market [6]. - Despite challenges, Tesla's CEO Elon Musk remains optimistic about the company's resilience and potential to lead in future technologies, including humanoid robots, although competition from local startups is intensifying [11][12].