于东来直播连麦，王腾拍变装视频，6月企业家IP榜单发布，谁排第一？

Core Viewpoint - The article highlights the growing importance of entrepreneur IP in corporate online promotion, with a focus on a ranking list based on various engagement metrics on Douyin (TikTok) to assess their influence [1]. Group 1: Entrepreneur IP Ranking - The ranking list for June 2025 includes notable entrepreneurs such as Yu Chengdong, Lei Jun, and others, with Yu Chengdong leading with 13.15 million followers and a monthly increase of 1.22 million followers [2][4]. - Lei Jun, the founder of Xiaomi, ranks second with 39.42 million followers, gaining 21 new works and 2.1 million new followers in June [7]. - The list features a total of 30 entrepreneurs, with metrics including total followers, likes, comments, shares, and a New Rank Index [2][4]. Group 2: Engagement Metrics - Yu Chengdong's account had 20 published works, receiving 2.43 million likes and 331,000 comments, with significant follower growth attributed to live events and product launches [4][5]. - Lei Jun's account saw a total of 750,000 likes and 81,000 comments, with a notable increase in followers linked to the Xiaomi product launch [7]. - The founder of Pang Donglai achieved 119,300 likes and 10,100 comments, with a substantial increase in followers due to live streaming events [8]. Group 3: Content Strategy and Impact - The article emphasizes the effectiveness of live streaming and interactive content in driving follower growth, as seen with Yu Chengdong and Pang Donglai [8][10]. - The use of promotional strategies such as giveaways and product previews has proven to enhance engagement and follower numbers significantly [18][21]. - The article concludes that entrepreneurs are leveraging social media platforms to share their narratives and enhance their corporate visibility [21].