Group 1 - CMA Media, a subsidiary of the CMA Group, has entered exclusive negotiations to acquire the well-known European media company Brut. [1][4] - Brut. is a prominent digital media brand based in Paris, reaching over 500 million viewers monthly across various social media platforms in more than 100 countries. [4] - The acquisition is seen as a significant milestone in CMA Media's strategic transformation, aligning with CMA Group's global strategy. [4][6] Group 2 - CMA Group's CEO Rodolphe Saadé stated that the acquisition of Brut. will enhance CMA Media's influence in the digital media sector and help reshape information production and consumption. [6] - Guillaume Lacroix, co-founder and president of Brut., expressed a shared ambition with CMA Media to adapt media for the new generation and accelerate international expansion. [6] - Analysts suggest that this move reflects a broader strategy by CMA Group to seek new growth opportunities in rapidly changing industries, positioning the company as a potential international media giant. [6]
达飞新收购！CEO要成“媒体大亨”
Sou Hu Cai Jing·2025-07-08 10:15