7•8全国保险公众宣传日 | 保险如何守护“爱和责任”

Core Viewpoint - The 2025 "7•8 National Insurance Publicity Day" emphasizes the theme "Love and Responsibility: Insurance Makes Life Better," showcasing the insurance industry's commitment to public service and social governance through innovative online and offline activities [1][3]. Group 1: Activities and Engagement - The insurance industry has organized various activities to engage the public, including financial knowledge lectures and risk reduction services, particularly in response to recent severe weather events [3][4]. - Major companies like People's Insurance Company and China Life Insurance have implemented the "Five Entering" initiative, bringing insurance knowledge to schools, rural areas, and communities [3][4]. - Sunshine Property Insurance and others have focused on financial literacy and risk reduction, addressing public concerns through knowledge dissemination and training [4]. Group 2: Industry Impact and Public Awareness - The activities conducted during the publicity day aim to bridge the communication gap between the insurance industry and the public, enhancing insurance awareness and understanding of products [4][5]. - The insurance sector's proactive approach in risk reduction and public education is seen as a means to lower overall insurance costs and improve the industry's social image [4][5]. Group 3: Industry Growth and Financial Data - As of the end of Q4 2024, the total assets of insurance companies and asset management firms reached 35.9 trillion yuan, a 13.9% increase from the beginning of the year [7]. - In 2024, the insurance premium income was 5.7 trillion yuan, with a year-on-year growth of 5.7%, while claims and payouts increased by 19.4% to 2.3 trillion yuan [7]. - The insurance industry has expanded its coverage, providing agricultural insurance to 164 million households and health insurance to 1.2 billion people [7][9]. Group 4: Future Opportunities and Innovations - The insurance industry is poised for high-quality development, with new policies aimed at expanding coverage and improving service quality by 2029 [10][11]. - There is potential for innovation in inclusive insurance products to meet diverse public needs, particularly in health and elderly care [11][12]. - The integration of insurance technology is transforming the industry, enhancing efficiency and customer experience through AI, blockchain, and big data [12].