江西南昌“C位”新动向，滕王阁北扩焕新丨活力中国调研行

Core Viewpoint - The Nanchang Tengwang Pavilion scenic area is transforming from a "internet celebrity" destination to a long-lasting attraction through the "Three Returns" project and expansion efforts, significantly enhancing its appeal and accessibility [1][2]. Group 1: Project Overview - The "Three Returns" project includes returning the river, banks, and scenery to the public, expanding the scenic area from approximately 100 acres to around 700 acres, with over 90% of the area now free to the public [1]. - The project connects the scenic area with nearby attractions and urban landscapes, creating a new "one-stop" tourism experience in Nanchang [1]. Group 2: Economic Impact - The integration of the scenic area with the city has led to a 210% year-on-year increase in foot traffic in surrounding commercial areas after the free opening of the North Garden [2]. - During the Spring Festival, 80% of the 1.06 million visitors to the scenic area were concentrated in the free zones [2]. Group 3: Visitor Statistics - Despite a reduction in the paid area, both visitor numbers and tourism revenue have increased. During the "May Day" holiday, the scenic area received nearly 700,000 visitors, with 125,700 in the paid area, marking an 8.73% increase year-on-year [3]. - The revenue from ticket sales reached 4.4859 million yuan, a 10.65% increase year-on-year, while the free areas saw a visitor count of 568,300, up 99.82% year-on-year [3].