广州上半年写字楼增量需求仍有限 新兴片区主导去化

Core Viewpoint - The office market in Guangzhou is experiencing limited demand and downward pressure on rental prices, driven by strict cost control strategies among companies and a focus on lower-cost properties [1][3][4]. Supply and Demand - In the first half of 2025, Guangzhou's Grade A office market saw the delivery of 8 new projects, totaling 323,000 square meters, leading to a total stock of 7.506 million square meters, a year-on-year increase of 6.1% [1]. - The net absorption of Grade A office space in Guangzhou was recorded at 37,000 square meters, a year-on-year decrease of 21.2%, resulting in an average vacancy rate of 22.6%, which increased by 1.5 percentage points quarter-on-quarter and 4.1 percentage points year-on-year [1][3]. Rental Trends - The rental index for Grade A offices in Guangzhou decreased by 4.5% in the first half of the year, with a second-quarter decline of 1.3% quarter-on-quarter and 6.5% year-on-year, leading to an average rent of 127.4 yuan per square meter per month as of June 30 [4][5]. Emerging Business Districts - The emerging business districts of Zhujiang New Town and International Financial City are attracting companies due to their high cost-performance ratio, with significant transactions occurring in these areas [1][3]. - The TMT (Technology, Media, and Telecommunications) sector continues to lead the leasing market, accounting for approximately 30% of the new leasing area in Guangzhou's Grade A office market [3][6]. Market Dynamics - The Guangzhou office market is in a transitional phase, with demand structures evolving and new projects in emerging districts impacting the existing market [6][7]. - Companies are increasingly considering not just location and cost, but also the integration of industrial ecosystems and innovation capabilities in their site selection [7].